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Mobile World Live TV at MWC19

Each year at MWC Mobile World Live’s 24-hour news channel, Mobile World Live TV (MWLTV) which is run by GSMA, provides continuous coverage to delegates becoming the central hub of news and information for the entirety of the event.

Creative Technology (CT) worked with the GSMA and Blueprint Partners to deliver the technical elements for MWLTV at MWC19 in Barcelona for the congress in February. CT supplied equipment for three live studios including cameras for presentation areas and panel discussions, continuing the professional relationship and track record of providing stable solutions in a high-pressure environment.

2019 marks the third year for CT delivering this large-scale event, working year on year to automate processes and bring in new advances to streamline the workflow for the production team. This year saw CT taking on the streaming for the first time and on-demand video content supply for the Mobile World Live website, evolving and innovating the system as the volume of content grows.

CT provided a central Master Control Room (MCR) for handling the three live studios, content management, and all signal distribution. The MWLTV channels broadcasts 24 hours a day for five days of MWC19 and is distributed online to, to a huge number of screens around the venue, and broadcast to 30,000 hotel rooms in over 230 hotels across Barcelona. There was a centralised storage area network for content management including recording and playback with access given to a team of Editors for the final broadcast and website upload. Content was sourced from records of keynote sessions in the conference hall and roaming Electronic News Gathering teams recording interviews on the stand with exhibitors. Live links using cameras coupled with 4G bonded SIM backpacks also gave CT the ability to do live presenter links back to the MCR from all over the venue and the city.

A 5G link was used to provide the connectivity to the broadcast hub camera, supplied by a partner of MWLTV, which allowed CT to explore this technology and prove its effectiveness for further broadcast applications as soon as networks begin getting deployed around the world.

Chris Ellis, Project Manager at CT commented, “This was another high-quality delivery by Creative Technology for GSMA. It is an absolute pleasure to work with the GSMA and Blueprint Partners team and we look forward to working with the team over the next two years to deliver the technical services to this event. We are essentially delivering a 24-hour news channel and as such it is a very fast paced and challenging week, but the kit and crew all perform faultlessly making it a exceptionally smooth experience.”