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Creative Technology underskriver kontrakt om køb af Bright Group

KUNGÄLV, Sverige (Oktober 12, 2021)Creative Technology Northern Europe AB og moderselskabet NEP Group har underskrevet bindende kontrakt på køb af Bright Group, en 360 graders leverandør til live event services i Nord Europa, inkluderende lyd, video, lys, transport, scener, infrastruktur/installationer og kamera produktion. Aftalen trådte effektivt i kraft, oktober 11, 2021, med forbehold for endelig godkendelse fra det Norske konkurrenceråd. Aftalen forventes afsluttet ultimo 2021.

Frem til endelig afslutning vil, Creative Technology Northern Europe og Bright Group fortsat arbejde som uafhængige og separate selskaber.

Hovedkvarteret i Vantaa (nær Helsingfors), Finland, Bright Group startede i 2011 da AVAB-CAC og Eastway blev til et firma for at supportere event og underholdningsbranchen i Norden.

Siden da, er mere end 20 underholdnings selskaber i Norden blevet opkøbt af Bright Group, hvor mange af de selskaber har mere end 30 års erfaringer i underholdningsbranchen. I dag har Bright Group ansatte i Sverige, Norge og Finland.

Med opkøbet af Bright Group giver det begge selskaber en endnu bedre mulighed for at servicere vores kunder med et end to end produkt baseret på et endnu bredere udstyrs og mandskabs udvalg.

”Dette opkøb vil uden tvivl blive godt for vores kunder i både Nord Europa og globalt” siger Graham Andrews, Global President, NEP, Live Events. ”Med tilføjelsen af Bright Group ressourcer til NEP`s og vores Creative Technology division kommer det til at give os muligheden for at tilbyde vores kunder det bedste af det bedste i innovative løsninger, talent og ressourcer. Det er ligeledes et fint kulturelt match. Vi har meget respekt for Bright Groups arbejde og deres ansatte.”

”Som den nordiske frontløber, har Bright Group masser at tilbyde på det internationale marked. Vores professionelle mandskab har årtier af erfaring og vi har lidenskab i vores arbejde. I fremtiden kommer vi til at kunne skabe unikke oplevelser for et endnu større publikum,” siger Bright Group formand Göran Carlson.

Efter en hurtig omstillings periode ved næste måneds lukning vil, Bright Group blive del a NEP`s Creative Technology division og vil derefter gå til marked som en del af CT Northern Europe.

”Der er så mange synergier i at binde disse selskaber sammen, det er et perfekt setup i form af kapacitet og styrke på det Norske og Svenske underholdningsmarked. Lig dertil et godt drevet Finsk selskab i et geografisk marked hvor vi i dag ikke har nogen live event tilstedeværelse. Sidst, men ikke mindst giver dette Bright Group og deres professionelle ansatte mulighed for at servicere deres kunder med CT og NEP`s selskaber rundt om i verden. Det er enormt spændende,” siger Patrik Dejve, Managing Director, Creative Technology Northern Europe.

 

Detaljer om købet er ikke oplyst.

 

PRESS CONTACT

For more information and scheduling of interviews, please contact:

Sofia Drevemo, Marketing Executive, Creative Technology Northern Europe

+46 72 244 09 76

sdrevemo@ct-group.com

 

About Creative Technology Northern Europe

Creative Technology (CT) is one of the world’s leading technology companies, supplying and delivering turnkey innovation and technology solutions to the corporate, entertainment, sports, and system integration industries. Our bespoke services bring together design, advice, support and technology of the highest quality, providing everything from large screen displays, audio systems and lighting design, to interactive systems, broadcast capabilities and distribution platforms. Creative Technology Northern Europe operates in 7 locations across Sweden, Norway and Denmark. Learn more at ct-group.com.

About Bright Group
Bright Group is one of the leading providers of event- entertainment- and experience services in Northern Europe and has a presence in Norway, Sweden, and Finland. Bright’s key areas of expertise include event technology planning and solutions as well as creative content production services for various types of events – from small company parties to grand galas and arena concerts. Bright Norway is also a prominent provider of system integration and offers AV equipment sales and distribution. Learn more at brightgroup.com.

About NEP Group

NEP Group is the leading technology partner for content creators around the globe. For more than 35 years, we have been delivering innovative products and services that enable our clients to make, manage and show the world their content—anywhere, anytime, on any platform. As a trusted partner working on some of the largest productions in the world, NEP offers a complete set of end-to-end solutions, from content capture to distribution—including a growing portfolio of transformational cloud-based, software-based and virtualized technologies. Our Live Production solutions range from AV services and live audience enhancements to traditional outside broadcast and cutting-edge centralized and cloud production. NEP’s Virtual Production solutions start at the creative stage and end with exceptional execution across ICVFX, augmented reality, LED stages and more. And, our Media Processing solutions provide the tools and products our clients need to ingest, edit, store, search, manage and distribute their digital assets to rights holders across multiple platforms.

Headquartered in the United States, NEP has operations in 25 countries with over 4,000+ employees. Together, we have supported productions in over 100 countries on all seven continents, and we’re still growing. Our clients range from the leaders in sport, music, film and TV, to major corporate brands, agencies, to new content owners and creators all around the world. Learn how we are helping clients bring their creative visions, content, live sports and entertainment to life at nepgroup.com.