Mediatec Europe and Ion Solutions in Ireland have rebranded to Creative Technology, adopting new CT regional names.

NEP Group, the leading outsourced technical production partner for premier content producers of live sports and entertainment, announced today that two of its live events divisions have become a part of Creative Technology (CT) , also an NEP live events company.

Mediatec and Ion, respectively, have worked with CT for many years in different geographical markets long before the companies were acquired by NEP. Like all of NEP’s Live Events companies, these three organisations share a great deal of respect for each other and have demonstrated a One Team approach in collaborating on a number of projects for corporate clients, international sporting events, entertainment productions and more. Each company’s services complement the other’s and, together under the CT brand, they will provide 360-degree solutions to the Live Events market in the UK, Europe and worldwide.

“I’m excited that our clients will share the same high-quality experience and superior service for all of their CT projects, no matter where they are. Our processes and services will be more seamless, from the initial sale to the delivery of solutions at the client’s event site. And, by continuing to support our clients with local teams and equipment in more places, we reduce our impact on the environment.

This change is in name only, with the same talented teams running the business day-to-day, That said, it’s an important step to bring our teams closer together so we can create innovative technology and amazing solutions for our clients across more geographies.”

– Graham Andrews, Global President, NEP Live Events and CEO of Creative Technology Group.